Bettina Inclán is a communications and political strategist with vast knowledge in public relations, new media, strategic planning and coalition building. An experienced spokesperson, with both mainstream and Spanish language press, she has built numerous effective grassroots, messaging and branding campaigns for organizations across the country.  Bettina has worked with top political candidates nationwide, including prominent roles in recent statewide races in Florida and California, states with large and diverse Hispanic population. In her most recent post as Deputy Communications Director for Rick Scott for Florida Governor 2010, she was part of the successful campaign helping the Republican candidate win over 50% of the Hispanic vote, in a pivotal swing state where Hispanic Democrats outnumber Hispanic Republicans.  During her tenure as the National Executive Director of the Republican National Hispanic Assembly, Bettina worked with national Hispanic conservative leaders and built coalitions with fellow Latino organizations and conservative groups. She helped expand the national organization and worked closely with the Republican National Committee and the White House on Hispanic issues. Bettina has worked in Republican Leadership in the U.S. House of Representatives, serving as Communications Director for the Republican Policy Committee, among other roles.  Bettina is a blogger and commentator discussing Republican politics, Latino issues and culture.